Company: PB Studios
Location: Istanbul, Turkey · On Site
About Us: At PB Studios, we are dedicated to crafting exceptional mobile applications that resonate with our users. We are on the lookout for a dynamic marketing professional who can bridge the gap between our technical prowess and our target audience.
Key Responsibilities:
User Acquisition & Campaign Management:
- Design, manage, and optimize user acquisition campaigns across a variety of ad networks, including but not limited to Facebook, TikTok, Google, Unity, and ironSource.
- Constantly monitor campaign performances and adjust strategies for optimal ROI.
Data-Driven Marketing:
- Utilize our Business Intelligence tools to derive actionable insights, shaping the direction of our marketing efforts.
- Build and oversee monitoring dashboards, ensuring that our strategies are backed by data.
Innovative Marketing:
- Marry creativity with analytics: Develop and test groundbreaking marketing strategies and designs to ensure PB Studios stands out.
- Stay updated with the latest social media and market trends, adapting content to resonate with potential users.
Collaboration & Strategy Development:
- Work hand-in-hand with our product team, understanding user behaviors and motivations to devise effective monetization strategies.
- Influence our product development roadmap by conducting marketability tests to determine the potential success of our upcoming apps.
Partnership Management:
- Cultivate and maintain strong relationships with external partners.
- Oversee collaborations with advertising agencies and ad networks, ensuring alignment with our brand values and objectives.
Desired Skills and Experience:
- Bachelor’s degree in Marketing, Business, or a related field.
- Proficiency in using advertising platforms like Facebook Ads Manager, Google Ads, TikTok for Business, etc.
- Strong analytical skills with the ability to interpret data and turn it into actionable marketing strategies.
- Demonstrated experience in managing user acquisition campaigns.
- Excellent communication skills, both written and verbal.
- A keen eye for detail and a passion for mobile apps.
Why Join Us?: At PB Studios, we offer a vibrant and inclusive culture, opportunities for growth, and the chance to contribute to our mission of delivering unparalleled mobile applications.
